Widespread speculation of a Trump/Ailes/Bannon media conglomerate received new fuel yesterday as reports of a secretive casting call emerged from Fox News.
What’s being billed as an “up-and-coming conservative media network currently in development” is now scouring for hosts, reporters and right-leaning, well-spoken panelists, according to a brand new casting notice obtained Wednesday evening by Fox News.
Donald Trump first floated the idea of starting his own media brand back in June, during a Vanity Fair interview. The longstanding, and now official, relationship between Trump, former Fox News Chairman Roger Ailes and Breitbart News czar Steve Bannon has further advanced this hypothesis.
In only the last few days, news broke of Trump’s son-in-law, Jared Kushner, meeting with investment bankers to discuss the funding side of the venture.
Win or lose, the idea of a Trump-centric media empire is (sadly) not far fetched. Whether it is his vehicle for carrying out his promised vendettas, in the case of loss, or his White House’s propaganda arm, the audience is likely there.
For all his many and well documented faults, The Donald isn’t a stupid guy. He’s done a remarkable job of setting up “Heads I win, tails you lose” kind of deals in the past and it appears he may have run that exact play once again. This time on his own followers.
I guess that the silver-lining of this Labensraum for the alt-right could be that there’s less of their garbage on media outlets I care to observe.