Chris Wilson Interview - How to Run for Office Podcast

Ted Cruz’s Pollster Talks Big Data and Winning Iowa

Subscribe: iTunes | Android | Email | RSS

“How to Run For Office” is a weekly Podcast published at My Campaign Coach!

Creating a resurgent culture includes encouraging men and women of principle and faith to run for office. My Campaign Coach helps make that happen!

Chris Wilson is Ted Cruz’s Pollster and he Helps Conservatives Win Elections.

This week’s guest is Chris Wilson, the former Director of Research and Analytics for the Ted Cruz for President campaign, where he oversaw all polling, data analytics, modeling and digital strategy.

There has been a great deal written about the sophisticated data and research programs that powered the Cruz campaign, from Bloomberg to Fox Business and the Washington Post. Chris was at the helm of those efforts.

Chris is founder and CEO of WPA Intel, a research firm specializing in impacting behavior by integrating innovative predictive analytics with advanced statistical communications modeling.

Since its inception, WPA has done work for over 100 of the Fortune 500 and been involved in work for over 100 current and former members of the House of Representatives, the United States Senate and gubernatorial and statewide officials across the nation.

Put simply, Chris and his team know what they’re talking about.

Under Chris’ expertise and leadership, WPA has grown to be known as the go-to research and analytics firm for the conservative-right community. Senator Mike Lee (R-UT), a leading conservative Republican says that “Chris Wilson is the best in the business. We feel lucky to have had him involved.” Senator Ted Cruz (R-TX), stated “The team at WPA is the best in the business and I am proud to have them as the pollster for my campaign.”

Chris and I crossed paths frequently during the Cruz for President campaign and I’ve got a great deal of respect for the work that he and the team at WPA Intel do.

Links from the Podcast:

Connect with Chris on Twitter, Facebook, LinkedIn! Check out the NEW WPA Intelligence website for more information about the great work they do.

Important Time Stamps and Descriptions:

00:00 Introducing Chris Wilson of WPA Intelligence

01:52 Chris, Tell us more about how you got started in politics and why political research and intelligence became your focus…

07:28 How has the Research, Polling and Intelligence game changed in the decades that you’ve been involved?

13:50 When you talk about “building political models,” what does that mean and what do you add to refine them?

17:36 How innovation within political Big Data is turning the focus of politics back to the individual voter.

24:16 Using WPA’s Archimedes platform to plan Ted Cruz’s Presidential Campaign Schedule

25:27 How Ted Cruz won Iowa and Republicans will win 2018

32:27 As a new candidate, what should I look to when choosing a vendor or analyzing polling/analysis? (A dying battery forced Chris to change mics so we had some audio quality change)

35:30 Tell us more about the rebranding from WPA Research to WPA Intelligence and how you choose which clients you will take on? (Hint: they only take Conservatives!)

40:32 Where you can find Chris Wilson and WPA Intelligence online

Mick Paskiewicz Podcast Header

Simple Rules Win Elections: Stand for Principle, Don’t Lie and Be Nice!

Subscribe: iTunes | Android | Email | RSS

“How to Run For Office” is a weekly Podcast published at My Campaign Coach!

Creating a resurgent culture includes encouraging men and women of principle and faith to run for office. My Campaign Coach helps make that happen!

Simple Rules Win Elections: Stand for Principle, Don’t Lie and Be Nice to People!

This week our guest is Mick Paskiewicz of Intellz Opposition Research and Strategy.

He is a skilled and experienced operative and researcher with more than 8 years of experience. Mick has conducted opposition research for winning campaigns across the country at the state and federal level.

He has served on numerous campaigns, including Field Director for Congressman Robert Dold (IL-10) and Political Director for Congressman Joe Walsh (IL-8). When Mick served as Field Director for Dold’s successful 2010 race, it was the most Democrat district won by a Republican that year.

As part of the Intellz team since 2014, Mick has overseen opposition research projects in some of the most fiercely contested races in the country, including U.S. Senate, Governor, and Congress.

Links from the Podcast:

Connect with Mick on Twitter, Facebook, LinkedIn! Check out the Intellz website for more information about the great work they do.

Important Time Stamps and Descriptions:

00:00 Programming Note

00:37 Bumper Intro

01:01 Mick Paskiewicz Bio

01:46 Let’s start out with a bit of background information about your history and political involvement…

06:48 What does your relationship look like with your clients?

07:59 Red Team/Blue Team Analysis and use of the Vulnerability Study

10:34 What sets Intellz apart from other Research and Opposition Vendors on the market?

14:35 What are things that campaigns can do for themselves to get themselves ahead of the research/oppo curve?

21:36 Two ways to undercut your opposition

28:18 Why is a vulnerability study so key to preparing for a campaign, before it begins?

35:22 Key Lessons: Stand on Principle, Be Nice & Don’t Lie…and opposition research can’t hurt you!

37:42 Silver bullets are VERY rare

39:05 What are key warning signs that a campaign is in trouble?

41:26 Vetting your campaign staff: background checks and social media

44:48 What is your biggest client pet peeve?

47:59 What is it that excites you the most about your job at Intellz?

49:31 Where can people find you online?

50:04 Outro

Toby Marie Walker Podcast Interview Graphic

Winning With Grassroots Power: Campaign Advice from one of Cruz’s TEA Party Rockstars

Subscribe: iTunes | Android | Email | RSS

“How to Run For Office” is a weekly Podcast published at My Campaign Coach!

Creating a resurgent culture includes encouraging men and women of principle and faith to run for office. My Campaign Coach helps make that happen!

Grassroots, Volunteers & So Much More!

This week, we’re talking with one of my favorite people and hardest working conservative activists I’ve ever met, Toby Marie Walker. We’re going to talk to Toby about how she got started in politics, the craziness of living through the last 7 years as a TEA Party Leader, and find out what her biggest pieces of advice are for first-time candidates, from a grassroots leader and volunteer perspective.

Toby first came through one of my training programs back in 2009 and we’ve been close friends ever since. She transformed from “political junkie” to activist and has been a true force within the TEA Party movement since its inception. She’s been nationally recognized for her work by a number of conservative organizations and served on numerous leadership council’s, policy advisory committees and kitchen cabinets for elected officials.

Since 2012, Toby has been instrumental in fighting the illegal targeting of conservative organizations by the IRS. Her efforts led to one of the largest lawsuits against the IRS, DOJ and Department of Treasury. During that time she’s helped countless organizations in that fight and has actively worked with Congress to enact policy reforms and uncover the truth behind the targeting.

I’ve been constantly inspired by Toby’s tenacity and willingness to fight for what she believes, even when it came at significant personal cost.

She’s a good friend, amazing woman and persistent troublemaker for the left. Senator Cruz and I affectionately know her as “Tia Loca,” but to most everyone else, she’s Toby Marie.

Where to Find Toby Online:

Connect with Toby on Twitter!​

​Time Stamps for Key Topics:

00:37 – Toby Marie Walker Introduction & Welcome

03:17 – Where are you focusing your attention since Cruz ended his Presidential campaign?

04:48 – The IRS Targeting of Conservative Orgs and Toby’s role in fighting back

07:25 – How Toby got involved in politics & the wild ride she’s experienced over the last 9 years

09:45 – What keeps you motivated in the face of so much pressure and ugliness?

12:33 – What do you look for when deciding which candidates to support?

14:57 – Toby’s biggest pet peeves with candidates she has supported in the past

16:35 – Why accountability matters & How to stay true to your roots

18:46 – What is the role of a candidate’s Kitchen Cabinet?

22:40 – Who bears the blame for communication failures and how to avoid them

24:37 – How should campaigns use recruit, retain and deploy volunteers?

26:10 – Volunteers are as valuable as donors. How should we treat them?

27:20 – Phone Bank War Stories: How Toby runs a volunteer call center

29:52 – When is it ok to ditch the phone-bank script?

31:52 – How to use prizes and incentives to motivate volunteers

33:20 – Tips for being a rock-star phone-banker: Don’t miss!

35:45 – Campaign Manager Tip: How to keep volunteers from lying to you!

38:55 – How to be an effective ambassador as a phone-bank leader

41:15 – Balancing Quality vs Quantity in Voter Contact

42:15 – How to motivate your crew through strong leadership

43:09 – “ABC = Always Be Campaigning

46:30 – How to be the “Political Answers Guy” in your community

48:29 – Keeping your credibility while working in politics

49:39 – What advice would you give yourself if you could start over?

53:01 – Where to connect with Toby online

54:01 – Toby’s thoughts on My Campaign Coach Training

BREAKING: Democrat Candidate Jon Ossoff LIED About Security Clearance

Pants on Fire

Lying about your past is a quick way to get in trouble, especially as a Congressional candidate. It’s even worse when you make your story as flimsy as GA-6 Democratic Candidate Jon Ossoff did!

Currently running in a special election to replace HHS Sec. Tom Price, Ossoff has based his campaign largely on the strength of his national security credentials.

Since Ossoff announced his campaign to fill the seat vacated by Tom Price earlier this year, he has leaned on his supposed five years as a “national security aide with top-secret clearance.” The claim has been made in campaign ads, during campaign events, and even in his campaign announcement.

The Washington Free Beaconreported last week that Ossoff’s claim was dubious. Ossoff was a 19-year-old student at Georgetown University when he began working as a part-time staffer for Rep. Hank Johnson (D., Ga.), but security clearances are generally granted only to permanent staffers. He was not made a full-time staffer for another two years.

Ossoff’s campaign did not respond to Washington Free Beacon requests for more information about his time working in Johnson’s office, but provided local reporters with a timeline that shows Ossoff worked for just over two years as a full-time aide—and worked only five months with top-secret clearance.

Ossoff’s campaign has worked to spread these lies by misleading other news outlets as well.

With early voting underway, it’s hard to tell how these new revelations will impact the election but voters deserve to know the character of the men and women they’re electing!


Cathy Scott Podcast Header

Elections Matter, So What Does it Take to Manage a Rockstar Campaign?

Subscribe: iTunes | Android | Email | RSS

“How to Run For Office” is a weekly Podcast published at My Campaign Coach!

Creating a resurgent culture includes encouraging men and women of principle and faith to run for office. My Campaign Coach helps make that happen!

Cathy Scott’s Transition from Conservative Activist to Rockstar Campaign Manager was Rapid but Not Without Hard Work…

This week our guest is Cathy Scott. She describes herself on Twitter as a Conservative Aggie fighting for a Stronger Texas and a Joyful follower of Christ.

Frequent listeners should remember hearing Cathy mentioned in the interviews with Senator Konni Burton and Luke Macias. She worked for both of them as the Campaign Manager for Konni’s 2014 State Senate Campaign and did an absolutely incredible job through a tough year and a half on the campaign trail.

While Cathy had extensive volunteer experience on campaigns, she only held one other political job before her post as manager for Konni’s race. What she may have lacked in experience though, she made up for through her tenacity, curiosity and work ethic.

I’m hoping that y’all will listen carefully to our conversation today because I believe Cathy provides an excellent example of someone future campaign staff should strive to emulate and the kind of manager future candidates should look to hire.

While she’s not working in politics right now, it’s impossible for her to totally give it up. Cathy’s full-time dedication right now is raising her 14 month old son Truman and preparing for baby number 2 to arrive in early august. She’s been married for 3 years to her husband Cody and lives in Houston, Texas.

Links from the Podcast:

Connect with Cathy Scott on Twitter, Facebook, LinkedIn!

Important Time Stamps and Descriptions:

00:00 Podcast Introduction

01:34 Cathy Scott Background and Political Advent

04:54 Lessons Learned on Cathy’s First Political Campaign

11:20 How did you get hooked up with the Konni Burton for Texas Senate Race?

15:44 Interviewing and joining the Burton Campaign

19:16 Setting the Burton Campaign up for Victory: Building the right Systems

33:06 What happened once other primary election candidates jumped in the race?

41:08 How did you handle the challenge of managing a field staff of over 20 people and vendors as someone who had never even had a single employee before?

49:09 What did you look for in campaign staff and how did you deal with firing ineffective staffers ones?

57:28 Podcast Conclusion and Outro

POLLING: House Freedom Caucus Saved GOP From 2018 Disaster

Full Repeal is Key to Keeping the GOP’s Integrity and Majority

The House Freedom Caucus (HFC) has been under intense fire for their integral role in keeping the GOP from breaking their biggest promise in decades: Repeal and Replace ObamaCare. They’ve been threatened with primary election opponents and told that they’ve doomed the Republican Party by “making perfect the enemy of the good.” While President Trump and Senate leadership look to even further water down their weak bill by partnering with Democrats, the HFC stood by their promise.

Republicans in the House and Senate should be sending Congressman Meadows a thank you note for saving the GOP from 2018 electoral disaster. – Chris Wilson (@WilsonWPA)

Since Speaker Ryan pulled the ACHA, plenty of sources in Congress and the punditry have made the argument that the members of the HFC put their congressional seats in jeopardy and have done significant electoral harm to the GOP in general. Thanks to an incredible suite of analysis by WPA Research, we can now put that notion to bed as utterly false.

Data from three WPA national predictive models on 1) Speaker Ryan’s AHCA, 2) Obamacare, and 3) a plan to fully repeal Obamacare and replace it with market-based solutions show that the Freedom Caucus members were, in fact, doing the will of their constituents in helping defeat the AHCA.

Moreover, the data show overwhelming support for full repeal and replace and suggest that the House Freedom Caucus did the Senate, and Republicans’ hopes of expanding their Senate majority, a great service in stopping the bill before it made it across the Capitol.

The House Freedom Caucus Did What Their Constituents Wanted

Whatever negative things opponents may say about members of the House Freedom Caucus, it’s dishonest to say that they acted against the will of their constituents. Not only do their districts strongly favor full repeal of ObamaCare but in only one member’s case did they prefer the half-measure ACHA bill to leaving ObamaCare intact.

This carefully researched and modeled data makes clear that each member of the HFC did the explicit will of their constituents. Members’ resolve to stand by their principles and districts should be reinforced by these findings. They have nothing to fear from electoral threats, whether by President Trump or their own Republican leadership.

Death-Spiraling ObamaCare Still More Popular Than ACHA

While the Senate never got an opportunity to vote on the ACHA, leadership and many members voiced resounding support for the pitiful bill. They hoped that they could deceive their constituents into believing that the ACHA represented a promise kept, and that it would translate into rising support when many of them headed out on the campaign trail for re-election next year. WPA Research’s data, however, shows that doing so would seriously broken with their electorate’s desires and put Republican seats in jeopardy.

Every Senate Battleground Opposes ACHA

It turns out that keeping promises matters. The crop of Republicans up for Senate re-election were carried to victory on one promise: full repeal and replacement of ObamaCare. Democrats on the ballot in 2018 haven’t faced voters since so many of the negative effects of that legislation became crystal clear to voters.

WPA Research’s analysis shows that not only is true Repeal-Replace a winner in Republican states but that it will put Democrats in a very tight electoral bind. Failure to take action could jeopardize the tenuous Republican majority but fulfilling their 7-year promise could provide an opportunity to pick up several key seats.

While it is clear the constituents of House Freedom Caucus members prefer repeal and replace, supporting this approach would also be a net-win in the key 2018 Senate states. Likewise, a vote to preserve Obamacare, rather than repealing and replacing, would be a net-loss for endangered Democrats.

The table below shows the number of supporters who prefer a repeal-and-replace plan versus those who support keeping Obamacare as is. While the margins are tight in some states, in every state there is a net preference for repeal-and-replace.

Our models illustrate the supported course of action is move a repeal-and-replace bill. Not only does this positioning have overwhelming support in each state, it would force endangered Democrats to choose between their party and their constituents.

Don’t Fall for The Lies

Moderate Republicans are stinging from the defeat of the ACHA and will continue to lash out at conservatives and the HFC in particular. The WPA Research analysis shows clearly that the HFC’s efforts have not only stood by their district’s desires but protected the GOP’s electoral chances in 2018.

This data shows one clear course forward: Repeal and Replace Obamacare. Further, it makes clear that crafting an even more liberal piece of legislation would spell absolute doom for Republicans.

The GOP must honor their promise and completely repeal and replace this disaster of a law.

How Many Rapes is 0.058% of the GDP Worth?

Lies, damned lies and statistics

This morning, the AP published its “study” of the economic impact of North Carolina’s HB2, the “Bathroom Bill.”

In the 7 hours since that tweet and subsequent blog post, the story has been shared and trumpeted across the country as proof positive that, “See! It’s indisputable now that passing these bills is going to CRIPPLE your states!”

There’s just one problem. Math.

If you want proof that journalism is dead, compare the number of news outlets reporting these numbers as debate-ending with those who actually tell you what they mean.

Let’s Run the Numbers…

AP reports that the 12 year economic impact will be a loss of $3.76 Billion. Let’s compare that to the North Carolina Gross Domestic Product, the size of its entire economy, which was $495 Billion in 2015 (according to the BEA). From 2013-2015 North Carolina’s GDP growth rate made it the 11th fastest growing state economy in the union. However, for our calculations, we’ll only assume a 1% growth rate, which is anemic at best, to make our numbers extra-conservative.

Over the same 12 years that the AP looks at, the total GDP for North Carolina would be $6.468 Trillion ($6,468.08 Billion). So we divide the amount lost by the projected total GDP amount to determine the percentage impact that the Bathroom Bill would have over the timeline that the AP has projected:

$3.76 Billion / $6,468.08 Billion = 0.00058. To convert to a percentage you move the decimal two places to the right and we find that the percentage economic impact is 0.058% of the state’s economy over 12 years. That’s less than 6 hundredths of one percent!

Pardon me, but 6 hundredths of one percent doesn’t seem like the sky is falling to me. The volume and dogmatism behind the left’s proclamation of these numbers fully displays the idiocy behind their claims of, “significant economic impact,” and shows extreme contempt for American intelligence.

A few weeks ago, Texas State Senators were questioning a representative of the Texas Association of Business regarding similar claims about the impact of a Texas Bathroom Bill (SB.6). It was an exciting exchange that fully displayed the partisan hackery that these studies and their proponents engage in and the way that they use misleading numbers to prop-up their case.

Watch the exchange in full. You’ll enjoy it:

PayPal Numbers & Hypocrisy

Based on AP’s numbers, $2.2 Billion of the full $3.76 Billion impact of the law are a result of PayPal limiting their expansion in North Carolina. That accounts for just over 3 hundredths of one percent impact on NC over the next 12 years.

While PayPal may make a grand show of their disdain for the Tar Heel State, they are absolute hypocrites. As former Gov. McCrory said, “They’re doing business and have headquarters in Singapore, where you can get arrested for chewing gum in public.” In the same interview, Megan Kelly pointed out that PayPal does business in Saudi Arabia, where being openly gay carries a death sentence.

The most charitable interpretation of their actions would lead to a belief that PayPal very selectively upholds their “values.” But the truth is that they have incredible disdain for the LGBT community and their political supporters. They’ve put a price-tag on these “values” and as long as you are worth enough money to them, they’re perfectly willing to do business with people who actually kill members of that community. But if they can use a PR engine to exploit the LGBT community’s emotions, they will.

But Aren’t Bathroom Bills Draconian?

No policy change happens in a vacuum. The Bathroom Bill came about because the City of Charlotte adopted a heavy-handed ordinance that required all public businesses to allow anyone to use the communal restroom of their choice. No consideration was given to the belief or safety concerns of the business owners who were forced to live by that ordinance.

The North Carolina bill was a very even-handed approach to resolving the issue and protecting individual rights, as well as safety. It even went so far as to allow people who have undergone gender assignment surgery and changed their gender on their birth certificate to use the bathroom of their choice. And it allowed each business owner to make their own decisions, while only mandating the policy of government facilities. Cities can adopt their policies for their employees.

The Resurgent’s own Dustin Siggins wrote a fantastic comparison of the Charlotte ordinance and the NC Bathroom Bill which you can read in full here.

LGBT Confusion

Many, if not most, articles written on the subject say that these kinds of bathroom bills are an assault on LGBT rights (Lesbian, Gay, Bisexual and Transgender). The imprecision of that term is ridiculous. The bill would only apply to individuals who consider themselves Transgender and would furthermore only apply to their ability to use communal bathroom facilities in government buildings. They could however use single use, “single occupancy bathroom[s] or controlled use of faculty facilities upon request.”

Furthermore, upon gender re-assignment and subsequent birth certificate change, they would be able to use the bathroom reserved for their newly-assigned gender.

The Left is Lying to You

Leftists thought that they could wow us with the economic impact numbers of their boycotts but the ineffectual nature of those actions is leaving them high and dry. Even in bogus “studies” that have tried to show inflated numbers, the impact is laughably low. They’ve tried to call opponents bigots, even when numerous options were given to accommodate each side.

The lies won’t stop soon but conservatives should continue to show what this debate is about: protection for the most vulnerable among us. I weigh the 6 hundredths of 1% economic impact with the potential for injury or assault to young men and women. Those concerns don’t come from bigotry towards “Transgender” individuals but rather from pedophiles and sexual criminals who exploit the laws for deviant ends.

How many rapes or assaults does it take to outweigh 6 hundredths of 1% economic impact?


Republican Leadership Would Rather Negotiate with Democrats than Conservatives on Obamacare

Within hours of SwampCare being pulled by Speaker Ryan, Republican leaders in the senate were signaling full retreat on any conservative plan to repeal Obamacare. Both Sen. Chuck Grassley (R-IA) and Sen. John Cornyn (R-TX) stated openly that the response to conservatives stopping SwampCare was for House and Senate leadership to work with democrats to craft a new bill…not stand with conservative members who are working to fulfill the promise of full repeal:

Many commentators and Republican members have claimed that conservatives allowed ‘the perfect to become the enemy of the good’ or that conservatives are unwilling to negotiate. The insidious nature of these lies can be found when the bill is examined and the process understood. While Speaker Ryan may claim that his bill gave conservatives “80%” of what they want, non-partisan analysis of the bill from groups like the Texas Public Policy Foundation and the Heritage Foundation have detailed the yuge flaws in the ACHA.

TPPF’s Chip Roy (Sen. Ted Cruz’s former Chief of Staff) released a statement following the bill’s death sheds light on the conservative reforms necessary in a true repeal bill.

While the Freedom Caucus has been lambasted by leadership as unwilling to negotiate, the truth of the matter is that Rep. Meadows and his colleagues worked at every turn to amend the bill into one they could in good conscience support. These attempts were thwarted by House leadership at every turn. Furthermore, moderate Republicans like Reps Frelinghuysen and Comstock (not members of the Freedom Caucus) who refused to support the bill and lent the final death knell.

While Senate leadership may be looking to their left for help, we do have a small cadre of conservatives who stand by their promise of full repeal. They’re under no illusion that it will be an easy process but their promises of the last 7 years have been sincere. They know the importance of repeal in many cases because it was the passage of Obamacare that catalyzed their election:

Thursday afternoon, Sen. Mike Lee summed up the reasons that the bill failed and the path forward for repeal. Watch the video below: